singaporecasestudy

Singapore's leading disinfection
and home cleaning brand

CHALLENGE

Sureclean approached Intheloop Asia to grow its sales and customers while optimizing marketing spend. The brand was also looking for a new agency to replace its existing one. Facing competition in the market for its Services there was a unanimous decision between Intheloop and Sureclean that the shift to products and e-commerce needed to be made. The brand launched its first B2C consumer range of sanitizers and disinfection products in end 2019 right before COVID 19 struck in China.

APPROACH

Video and photo creatives optimised for mobile on Facebook, Instagram and Google
Google Search engine marketing strategy for Google Display and Google search optimization
Shopify website optimisation with 3rd party apps and Ui and Ux improvements
Listing and store optimisation on marketplaces like Lazada
Partnership development and Influencer engagement
Server migration, website optimisation, domain transfers, debugging backend

THE RESULTS

$200K

Revenue Generated

9X

Average
ROAS

210+

Leads/Month

During COVID19 we maintained an average of 9X ROAS with peak months hitting 35X ROAS  with sales crossing the 6 figure mark in 2 months.